If you need to increase your sales in 2012, make a commitment now to doing 2 things:
1. Measure your conversion from enquiry to sale
2. Spend more time getting in front of prospective customers.
Most business owners and team spend so little time actually marketing or selling their business, it is amazing that they survive at all. Very little real time is given to sales and marketing on a consistent basis and many people will avoid it at all costs. Yet they will complain if they are quiet and they will attend functions and rallies to speak about the economy.
Participate in your own rescue. Meet people who can purchase your product or service and understand how best to position your product or service with them.
People also overestimate how good they are at Sales and they claim that they have very high success rates. In fact the real success rates are much lower. Solution: Measure your rates of conversion, establish 3 or 4 ways to improve your conversion and then train your team.
Both of these suggestions cost little or nothing to implement but they will increase your profits. Call me on 087 222 0720 for a FREE consultation about your business today.