Have you ever wondered why so many business fail, even though they seem to be doing all the right tings to grow their business. The answer very often lies in the culture of the business – or lack of it.
At ActionCOACH we use the word culture to encapsulate the combined values of a business – the things that it stands for, the things that drives it on and the “rules” by which the business is run. The culture underpins the Vision and Mission of the business.
Take the time in your business today to really understand your culture – If you need help – please contact me.
Once you understand exactly what the business holds dearest, use this to communicate with your team. The culture of the business must challenge people to be better and have higher standards – If you need help doing this, drop me an email.
Over a period of time, communicate your vision, your mission and your culture to your team by what you say and by what you do every day. Sustained and consistent focus on developing a culture is what allows it to exist and flourish. Remember there is always the gravitational pull of negative forces to work against to the culture has to be strong and empowering for you and your team. If you need help with this – call me.